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Branding your business : promoting your business, attracting customers and standing out in the market place / 658.827 James Hammond.

By: Hammond, James, 1952-
Material type: TextTextSeries: Sunday Times business enterprise seriesPublisher: London ; Philadelphia : Kogan Page Limited, c2008Edition: 1st edDescription: xii, 255 p. : ill. ; 24 cmISBN: 9780749450731; 0749450738Subject(s): Branding (Marketing) -- Management | Consumer behavior | Brand name products -- Psychological aspects | Senses and sensation | Communication in marketingDDC classification: 658.827 LOC classification: HF5415.1255 | .H36 2008Online resources: Table of contents | Contributor biographical information | Publisher description
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Item type Current location Call number Status Date due Barcode
Books Books Centeral Library
First floor - Management
658.827 H.J.B 2008 (Browse shelf) Available 11685

Includes bibliographical references (p. [247]-249) and index.

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