35986841_10216840653711318_1105697261150535680_n

Broadcast news producing / Brad Schultz.

By: Schultz, Brad, 1961-
Material type: TextTextPublisher: Thousand Oaks, Calif. : Sage, c2005Edition: 1st edDescription: xii, 217 p. : ill. ; 26 cmISBN: 1412906717 (alk. paper)Subject(s): Television broadcasting of news | Television -- Production and direction | Radio journalism | Radio -- Production and directionDDC classification: 070.43 LOC classification: PN4784.T4 | S35 2005
Contents:
Chapter 1- What is a Producer? Newsroom Structure What Else Does a Producer Do? The Producer's Role in the Newsroom Thinking More About It Chapter 2- Producing Today's News The Evolution of News Producing Network News Implications for Local Producers Thinking More About It Chapter 3- The Producing Process Story Ideas and Value Rundowns Skeleton Rundowns Blocks and Stacking Finishing Strong Scripting In the Control Room Thinking More About It Chapter 4- Writing Overview Summary Thinking More About It Chapter 5- Producing for Television Alternative News Formats Alternative News Strategies Breaking News Summary Thinking More About It Chapter 6- Weather and Sports Weather Sports Thinking More About It Chapter 7- Producing for Radio and the Internet Radio The Internet Thinking More About It Chapter 8- Surviving the Newsroom Theories X, Y and Z Newsroom Relationships Personal Relationships Thinking More About It Chapter 9- Issues in Producing Quality vs. Ratings Live Reporting News Cutbacks Market Size Ethics Consultants Thinking More About It Chapter 10- The Job Market Finding a Producing Job The Job Search Process Summary Thinking More About It
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Item type Current location Call number Status Date due Barcode
Books Books Centeral Library
First Floor - Mass communication
070.43 S.B.B 2005 (Browse shelf) Available 3479

Includes bibliographical references (p. 201-205) and index.

Chapter 1- What is a Producer?
Newsroom Structure
What Else Does a Producer Do?
The Producer's Role in the Newsroom
Thinking More About It
Chapter 2- Producing Today's News
The Evolution of News Producing
Network News
Implications for Local Producers
Thinking More About It
Chapter 3- The Producing Process
Story Ideas and Value
Rundowns
Skeleton Rundowns
Blocks and Stacking
Finishing Strong
Scripting
In the Control Room
Thinking More About It
Chapter 4- Writing
Overview
Summary
Thinking More About It
Chapter 5- Producing for Television
Alternative News Formats
Alternative News Strategies
Breaking News
Summary
Thinking More About It
Chapter 6- Weather and Sports
Weather
Sports
Thinking More About It
Chapter 7- Producing for Radio and the Internet
Radio
The Internet
Thinking More About It
Chapter 8- Surviving the Newsroom
Theories X, Y and Z
Newsroom Relationships
Personal Relationships
Thinking More About It
Chapter 9- Issues in Producing
Quality vs. Ratings
Live Reporting
News Cutbacks
Market Size
Ethics
Consultants
Thinking More About It
Chapter 10- The Job Market
Finding a Producing Job
The Job Search Process
Summary
Thinking More About It

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