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A framework for marketing management / Philip Kotler, Kevin Lane Keller.

By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane, 1956-.
Material type: TextTextPublisher: Boston : Prentice Hall, c2012Edition: 5th ed.Description: xxiii, 332 p. : ill. ; 24 cm.ISBN: 9780132539302 (pbk. : alk. paper); 0132539306 (pbk. : alk. paper).Subject(s): Marketing -- ManagementDDC classification: 658.8
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Item type Current location Call number Status Notes Date due Barcode
Compact Disk Compact Disk Centeral Library
First floor - Management
658.8 K.P.F 2012 (Browse shelf) Available 223 MGT 900047007
Books Books Centeral Library
First floor - Management
658.8 K.P.F 2012 (Browse shelf) Available 19268
Books Books Centeral Library
First floor - Management
658.8 K.P.F 2012 (Browse shelf) Available 19266

Includes bibliographical references and indexes.

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