A framework for marketing management : integrated with PharmaSim / Philip Kotler, Kevin Lane Keller ; in collaboration with Stu James.

By: Kotler, Philip
Contributor(s): Keller, Kevin Lane, 1956- | James, Stuart W
Material type: TextTextPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Edition: 4th edDescription: xxvi, 391 p. : ill. ; 23 cmISBN: 9780136083443; 0136083447Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .K636 2009Online resources: Table of contents only
Tags from this library: No tags from this library for this title. Log in to add tags.
    Average rating: 0.0 (0 votes)
Item type Current location Call number Status Date due Barcode
Books Books Centeral Library
First floor - Management
658.8 K.P.F 2009 (Browse shelf) Available 12518-1

Includes bibliographical references .

There are no comments on this title.

to post a comment.