Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler.
By: Drewniany, Bonnie L
Contributor(s): Jewler, A. Jerome
Material type:
TextPublisher: Boston, MA, USA : Thomson/Wadsworth, c2008Edition: 9th edDescription: 332 p. : ill. ; 26 cmISBN: 9780495095699 (pbk.); 0495095699 (pbk.)Subject(s): Advertising copy | Advertising layout and typographyDDC classification: 659.132 LOC classification: HF5825 | .J46 2008
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 5276 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 5277 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 5278 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 10894 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 10783-1 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 10783-2 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 5085-1 | |
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Centeral Library First Floor - Mass communication | 659.132 D.B.C 2008 (Browse shelf) | Available | 5085 |
Includes bibliographical references and index.
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