Advertising media planning \ Jack Zanville Sissors.
By: Sissors, Jack Zanville
Contributor(s): Baron, Roger B
Material type:
TextPublisher: Chicago : McGraw-Hill, c2002Edition: 6th edDescription: xviii, 445 p. : ill. ; 25 cmISBN: 0844215635 (alk. paper)Subject(s): Advertising media planningDDC classification: 659.111 LOC classification: HF5826.5 | .S57 2002Online resources: Publisher description | Contributor biographical information
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Centeral Library First Floor - Mass communication | 659.111 S.J.A 2002 (Browse shelf) | Available | 5441-1 | |
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Centeral Library First Floor - Mass communication | 659.111 S.J.A 2002 (Browse shelf) | Available | 5438 | |
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Centeral Library First Floor - Mass communication | 659.111 S.J.A 2002 (Browse shelf) | Available | 5437 | |
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Centeral Library First Floor - Mass communication | 659.111 S.J.A 2002 (Browse shelf) | Available | 10303 |
Includes bibliographical references and index.
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