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Advertising media planning \ Jack Zanville Sissors.

By: Sissors, Jack Zanville, 1919-.
Contributor(s): Baron, Roger B.
Material type: TextTextPublisher: Chicago : McGraw-Hill, c2002Edition: 6th ed.Description: xviii, 445 p. : ill. ; 25 cm.ISBN: 0844215635 (alk. paper).Subject(s): Advertising media planningDDC classification: 659.111 Online resources: Publisher description | Contributor biographical information
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Item type Current location Call number Status Date due Barcode
Books Books Centeral Library
First Floor - Mass communication
659.111 S.J.A 2002 (Browse shelf) Available 5441-1
Books Books Centeral Library
First Floor - Mass communication
659.111 S.J.A 2002 (Browse shelf) Available 5438
Books Books Centeral Library
First Floor - Mass communication
659.111 S.J.A 2002 (Browse shelf) Available 5437
Books Books Centeral Library
First Floor - Mass communication
659.111 S.J.A 2002 (Browse shelf) Available 10303

Includes bibliographical references and index.

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