Lifestyle marketing : reaching the new American consumer / Ronald D. Michman, Edward M. Mazze, and Alan J. Greco.
By: Michman, Ronald D
Contributor(s): Mazze, Edward M | Greco, Alan James
Material type:
Item type | Current location | Call number | Status | Date due | Barcode |
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Centeral Library First floor - Management | 658.8343 M.R.L 2003 (Browse shelf) | Available | 24464 | |
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Centeral Library First floor - Management | 658.8343 M.R.L 2003 (Browse shelf) | Available | 24465 |
Includes bibliographical references (p. [221]-227).
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