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Marketing research : an applied orientation / Naresh K. Malhotra

By: Malhotra, Naresh KMaterial type: Text

TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2010Edition: 6th edDescription: xxxi, 897 p. : ill. ; 29 cmISBN: 9780136085430 (casebound : alk. paper); 0136085431 (casebound : alk. paper); 9780136085447 (hbk.); 013608544X (hbk.)Subject(s): Marketing research | Marketing research -- MethodologyDDC classification: 658.83 LOC classification: HF5415.2 | .M29 2010HF5415.2 | .M29 2010

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	18915
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	18986
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	18987
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	20813
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	20814
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	22627
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	22628
Books	Centeral Library First floor - Management	658.83 M.N.M 2010 (Browse shelf (Opens below))	Available	18985

Includes index.

Includes bibliographical references .

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