Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
By: Hair, Joseph F
Contributor(s): Bush, Robert P | Ortinau, David J
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublisher: Boston : McGraw-Hill/Irwin, c2003Edition: 2nd edDescription: xxiii, 672 p. : ill. ; 27 cm. + 1 computer optical disc (4 3/4 in.)ISBN: 0072467576 (alk. paper); 0071151192 (International : alk. paper)Subject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .H258 2003
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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Centeral Library First floor - Management | 658.83 H.J.M 2003 (Browse shelf) | Available | 10363 |
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