Media planning : a practical guide / Jim Surmanek

By: Surmanek, Jim
Material type: TextTextPublisher: Lincolnwood, Ill., USA : NTC Business Books, c1996Edition: 3rd edDescription: xii, 209 p. : ill., maps ; 23 cmISBN: 0844235121Subject(s): Advertising media planning -- United StatesDDC classification: 302.230684 LOC classification: HF5826.5 | .S86 1996
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Item type Current location Call number Status Date due Barcode
Books Books Centeral Library
First Floor - Mass communication
302.230684 S.J.M 1996 (Browse shelf) Available 1931

Includes bibliographical references and index

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