35986841_10216840653711318_1105697261150535680_n

Real-world media ethics : inside the broadcast and entertainment industries / Philippe Perebinossoff.

By: Perebinossoff, Philippe
Material type: TextTextPublisher: Amsterdam ; Boston : Elsevier Focal Press, c2008Edition: 1st edDescription: xxi, 327 p. : ill. ; 24 cmISBN: 9780240809212 (pbk. : alk. paper); 0240809211 (pbk. : alk. paper)Subject(s): Mass media -- Moral and ethical aspectsDDC classification: 174 LOC classification: P94 | .P3825 2008
Contents:
Acknowledgments Foreword by Bob Saget Chapter 1: Ethical Issues: A Starting Framework A Need for Studying Ethics The Responsibilities of the Media An Ethical Approach Defining the Terms Industry Standards Dating You Decide A Starting Framework Player Wannabe: Bill Silver¿s Story The *E*T*H*I*C*S* Rubric Chapter 2: Business Ethics in Mass Media by Martin P. Carlson Key Terms Used in Business Affairs Negotiations Ethics in Negotiations You Decide Ethics and Conflicts of Interest Attorneys and Ethics Agents and Ethics You Decide Managers and Ethics You Decide Corporate Self-Dealing Government Regulation Results of Relaxation of Government Regulation Sample Studio Contractual Provision for Profit Participants Payola You Decide Chapter 3: Ethics and the Role of Producers, Writers, Actors, and Directors Finding Material: The Search for a Good Story You Decide Producing a Student Film Partnering Creating a Partnership Producing on a Tight Schedule You Decide Selling Producers and the Coarsening of the Culture Producer Loyalty You Decide Producer Feuds: Motivated by Ethical Considerations¿or Not? Video Game Producers and Creators Ethics and a Writer¿s Creative Process The Debate over Credits You Decide Actors and Ethics Director Choices You Decide Chapter 4: Controversy and Ethics Fatal Contact: Bird Flu in America You Decide The Jury and Jenny Jones Catching a Predator You Decide O. J. Simpson Redux You Decide Crossing Jordan and Controversy Sex Slaves Controversy or Advocacy You Decide Abortion Children and Controversy Houndog Bastard Out of Carolina Edges of the Lord You Decide Chapter 5: Ethics and Programmers Programming Decisions and Politics Stolen Honor: Wounds That Never Heal You Decide Public Broadcasting and Politics Self-Censorship and Programming Decisions Programmers and the Creative Team You Decide You Decide Round 2 Buyer Enthusiasm and Ethical Behavior Mediating and Ethics Flight 93 Different Kinds of Ethical Questions Facing Programmers Reality and Ethics You Decide Short Takes Animal Ethics When Current Events Impact Programming Decisions Host Actions Borrowing, Copying, and Outright Stealing You Decide MTV and the Programming of Sex Chapter 6: Ethics and Fact-Based Stories What¿s Real and What Isn¿t Documentaries and Ethics You Decide Oliver Stone The Fact Police on the Attack The Fact-Based Police Attack Early The Path to 9/11 You Decide A Million Little Pieces by James Frey Freelance Book Editors and Fact-Based Projects Rights and Ethics You Decide Securing Approvals Can Raise Ethical Concerns You Decide How to Interact with Rights Holders Ethically You Decide Chapter 7: Ethics and Ratings PG, PG-13, TV-MA, and Other Ratings Movie Ratings Billboards and a Film¿s Rating You Decide Television Ratings TV Parental Guidelines You Decide Music and Video Games Audience Measurement: Television and Radio The Battle Gets Fierce You Decide Chapter 8: Journalism and Ethics by Jeffrey Brody You Decide Trial by Press Infotainment Making Up Stories You Decide Code of Ethics Chapter 9: Ethics and New Media by Brian Gross You Decide Ethics of the Internet Services Provider (ISP) Power of the ISP You Decide ¿Free¿ Internet Service Providers You Decide Ethics of Government Interference You Decide Build It and They Will (All) Come Children and the Internet¿To Monitor or Not to Monitor?: The Story of Robbie Kirkland Does Net Neutrality Equal World Chaos? Net Neutrality: A Perfect Solution in an Imperfect World? You Decide The Ethics of ¿Gotcha¿ Political Blogging Individuals and the Internet You Decide Chapter 10: Censorship and Celebrity A Broadcast Standards and Practices Questionnaire Violence Imitable Actions Balance, Errors, and Value Judgments You Decide Sex You Decide A Different BS&P Approach You Decide Pressure Groups From the Perspective of a BS&P Veteran Heightened Sensitivity, or Political Correctness Run Amuck? You Decide Celebrity The Total Picture Revealed Two Biographical Sketches You Decide Lunching Ethically in Hollywood Right to Know? Revealing All You Decide Celebrity Gossip Mel Gibson Tom Cruise Star Jones Celebrity Verification You Decide Celebrity Worship You Decide Chapter 11: Diversity and Consolidation How to Achieve Diversity A Possible Indirect Diversity Connection You Decide Consolidation and Diversity The Center for Creative Voices Advancing an Agenda You Decide Consolidation and Jobs Consolidation and Increased Indecency Exploring Links between Consolidation and Indecency You Decide Chapter 12: The Ethics of Public Relations by Carol Ames Controlled PR Materials Uncontrolled PR and Media Relations *E*valuate *T*ruth and the ¿Story Pitch¿ Bargain *T*ruth or Consequences You Decide *T*ruth and Controlled PR Materials *T*ruth, Word of Mouth, and Internet PR E*thics and Word of Mouth Word-of-Mouth Marketing Association Ethics Assessment Tool: The Ethics 20 Questions You Decide *H*arm You Decide *I*nvestigate *C*odes of Ethics Public Relations Society of America: Member Statement of Professional Values *S*ituation Chapter 13: Ethical Issues in Advertising and Marketing Exploiting Controversy You Decide Product Placement and Product Integration Labeling Product Placement Making Sure Products Are on View You Decide Virtual Advertising Other Ways to Market You Decide Creating Television Promotional Spots and Ethics Are Ethics at Play in Accepting or Rejecting a Promotional Spot? Million-Dollar Fraud You Decide
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Item type Current location Call number Status Date due Barcode
Books Books Centeral Library
First Floor - Mass communication
174 P.P.R 2008 (Browse shelf) Available 11169-2
Books Books Centeral Library
First Floor - Mass communication
174 P.P.R 2008 (Browse shelf) Available 11169-1

Includes bibliographical references and index.

Acknowledgments
Foreword by Bob Saget
Chapter 1: Ethical Issues: A Starting Framework
A Need for Studying Ethics
The Responsibilities of the Media
An Ethical Approach
Defining the Terms
Industry Standards
Dating
You Decide
A Starting Framework
Player Wannabe: Bill Silver¿s Story
The *E*T*H*I*C*S* Rubric
Chapter 2: Business Ethics in Mass Media by Martin P. Carlson
Key Terms Used in Business Affairs Negotiations
Ethics in Negotiations
You Decide
Ethics and Conflicts of Interest
Attorneys and Ethics
Agents and Ethics
You Decide
Managers and Ethics
You Decide
Corporate Self-Dealing
Government Regulation
Results of Relaxation of Government Regulation
Sample Studio Contractual Provision for Profit Participants
Payola
You Decide
Chapter 3: Ethics and the Role of Producers, Writers, Actors, and Directors
Finding Material: The Search for a Good Story
You Decide
Producing a Student Film
Partnering
Creating a Partnership
Producing on a Tight Schedule
You Decide
Selling
Producers and the Coarsening of the Culture
Producer Loyalty
You Decide
Producer Feuds: Motivated by Ethical Considerations¿or Not?
Video Game Producers and Creators
Ethics and a Writer¿s Creative Process
The Debate over Credits
You Decide
Actors and Ethics
Director Choices
You Decide
Chapter 4: Controversy and Ethics
Fatal Contact: Bird Flu in America
You Decide
The Jury and Jenny Jones
Catching a Predator
You Decide
O. J. Simpson Redux
You Decide
Crossing Jordan and Controversy
Sex Slaves
Controversy or Advocacy
You Decide
Abortion
Children and Controversy
Houndog
Bastard Out of Carolina
Edges of the Lord
You Decide
Chapter 5: Ethics and Programmers
Programming Decisions and Politics
Stolen Honor: Wounds That Never Heal
You Decide
Public Broadcasting and Politics
Self-Censorship and Programming Decisions
Programmers and the Creative Team
You Decide
You Decide Round 2
Buyer Enthusiasm and Ethical Behavior
Mediating and Ethics
Flight 93
Different Kinds of Ethical Questions Facing Programmers
Reality and Ethics
You Decide
Short Takes
Animal Ethics
When Current Events Impact Programming Decisions
Host Actions
Borrowing, Copying, and Outright Stealing
You Decide
MTV and the Programming of Sex
Chapter 6: Ethics and Fact-Based Stories
What¿s Real and What Isn¿t
Documentaries and Ethics
You Decide
Oliver Stone
The Fact Police on the Attack
The Fact-Based Police Attack Early
The Path to 9/11
You Decide
A Million Little Pieces by James Frey
Freelance Book Editors and Fact-Based Projects
Rights and Ethics
You Decide
Securing Approvals Can Raise Ethical Concerns
You Decide
How to Interact with Rights Holders Ethically
You Decide
Chapter 7: Ethics and Ratings
PG, PG-13, TV-MA, and Other Ratings
Movie Ratings
Billboards and a Film¿s Rating
You Decide
Television Ratings
TV Parental Guidelines
You Decide
Music and Video Games
Audience Measurement: Television and Radio
The Battle Gets Fierce
You Decide
Chapter 8: Journalism and Ethics by Jeffrey Brody
You Decide
Trial by Press
Infotainment
Making Up Stories
You Decide
Code of Ethics
Chapter 9: Ethics and New Media by Brian Gross
You Decide
Ethics of the Internet Services Provider (ISP)
Power of the ISP
You Decide
¿Free¿ Internet Service Providers
You Decide
Ethics of Government Interference
You Decide
Build It and They Will (All) Come
Children and the Internet¿To Monitor or Not to Monitor?: The Story of Robbie Kirkland
Does Net Neutrality Equal World Chaos?
Net Neutrality: A Perfect Solution in an Imperfect World?
You Decide
The Ethics of ¿Gotcha¿ Political Blogging
Individuals and the Internet
You Decide
Chapter 10: Censorship and Celebrity
A Broadcast Standards and Practices Questionnaire
Violence
Imitable Actions
Balance, Errors, and Value Judgments
You Decide
Sex
You Decide
A Different BS&P Approach
You Decide
Pressure Groups
From the Perspective of a BS&P Veteran
Heightened Sensitivity, or Political Correctness Run Amuck?
You Decide
Celebrity
The Total Picture Revealed
Two Biographical Sketches
You Decide
Lunching Ethically in Hollywood
Right to Know?
Revealing All
You Decide
Celebrity Gossip
Mel Gibson
Tom Cruise
Star Jones
Celebrity Verification
You Decide
Celebrity Worship
You Decide
Chapter 11: Diversity and Consolidation
How to Achieve Diversity
A Possible Indirect Diversity Connection
You Decide
Consolidation and Diversity
The Center for Creative Voices
Advancing an Agenda
You Decide
Consolidation and Jobs
Consolidation and Increased Indecency
Exploring Links between Consolidation and Indecency
You Decide
Chapter 12: The Ethics of Public Relations by Carol Ames
Controlled PR Materials
Uncontrolled PR and Media Relations
*E*valuate
*T*ruth and the ¿Story Pitch¿ Bargain
*T*ruth or Consequences
You Decide
*T*ruth and Controlled PR Materials
*T*ruth, Word of Mouth, and Internet PR
E*thics and Word of Mouth
Word-of-Mouth Marketing Association Ethics Assessment Tool: The Ethics 20 Questions
You Decide
*H*arm
You Decide
*I*nvestigate
*C*odes of Ethics
Public Relations Society of America: Member Statement of Professional Values
*S*ituation
Chapter 13: Ethical Issues in Advertising and Marketing
Exploiting Controversy
You Decide
Product Placement and Product Integration
Labeling Product Placement
Making Sure Products Are on View
You Decide
Virtual Advertising
Other Ways to Market
You Decide
Creating Television Promotional Spots and Ethics
Are Ethics at Play in Accepting or Rejecting a Promotional Spot?
Million-Dollar Fraud
You Decide

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