Research methods for business : a skill-building approach / Uma Sekaran
By: Sekaran, Uma
Material type:
Item type | Current location | Call number | Status | Date due | Barcode |
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Centeral Library First floor - Management | 650.072 S.U.R 2003 (Browse shelf) | Available | 11560-1 | |
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Centeral Library First floor - Management | 650.072 S.U.R 2003 (Browse shelf) | Available | 11560-2 | |
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Centeral Library First floor - Management | 650.072 S.U.R 2003 (Browse shelf) | Available | 24425 | |
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Centeral Library First floor - Management | 650.072 S.U.R 2003 (Browse shelf) | Available | 12571-1 |
Includes bibliographical references (p. 426-431) and index
Introduction to Research -- Scientific Investigation -- Technology and Business Research -- The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition -- The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development -- The Research Process: Step 6: Elements of Research Design -- Experimental Designs -- Measurement of Variables: Operational Definition and Scales -- Measurement: Scaling, Reliability, Validity -- Data Collection Methods -- Sampling -- Data Analysis and Interpretation -- The Research Report -- Managerial Decision Making and Research -- Module: A Refresher on Some Statistical Terms and Tests
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