35986841_10216840653711318_1105697261150535680_n

Kleppner's advertising procedure /

Russell, Thomas, 1941-

Kleppner's advertising procedure / Advertising procedure J. Thomas Russell, W. Ronald Lane. - 14th ed. - Upper Saddle River, N.J. : Prentice Hall, c1999. - xviii, 716 p. : col. ill. ; 29 cm.

Includes bibliographical references and index.

9780139619137 0139619135

98017851


Advertising.

HF5823 / .K45 1999

659.1 / R.T.K