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Measuring the influence of product packaging on consumer perception product value and on consumer buying behavior (Application on Labanita)/GP/Dr. El-Sayed Nagy

Fady Doss

Measuring the influence of product packaging on consumer perception product value and on consumer buying behavior (Application on Labanita)/GP/Dr. El-Sayed Nagy - Giza MSA, [2003] - 75 P

Subjects--Topical Terms:
Management--Labanita--Egypt--Consumer Perception --Marketing

Dewey Class. No.: 658

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