35986841_10216840653711318_1105697261150535680_n

Media planning :

Surmanek, Jim

Media planning : a practical guide / Jim Surmanek - 3rd ed - Lincolnwood, Ill., USA : NTC Business Books, c1996 - xii, 209 p. : ill., maps ; 23 cm

Includes bibliographical references and index

0844235121 (paper : recyclable paper)

95018554


Advertising media planning--United States

HF5826.5 / .S86 1996

302.230684