35986841_10216840653711318_1105697261150535680_n

Strategic management :

Parnell, John A.

Strategic management : theory and practice / John A. Parnell. - 4th ed. - Los Angeles : SAGE, c2014. - xx, 641 p. : ill. (some col.) ; 28 cm.

Includes bibliographical references and index.

Fundamentals of strategic management -- Industry competition -- The external environment : political-legal and economic forces -- The external environment : social and technological forces -- The organization : ethics and corporate social responsibility -- Corporate-level strategies -- Business unit strategies -- Functional strategies -- Strategy formulation -- Strategy execution : structure -- Strategy execution : strategic change, culture, and leadership -- Strategic control and crisis management.

9781452234984 (pbk. : acidfree paper)

2012032644


Strategic planning.
Industrial management.
Organizational effectiveness.

HD30.28 / .P316 2014

658.4012