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Strategic management concepts :

David, Fred R.

Strategic management concepts : a competitive advantage approach / Fred R. David, Francis Marion University Florence, South Carolina, Forest R. David, Strategic Planning Consultant. - Fifteenth edition. - xxv, 392 pages : color illustrations ; 27 cm

Includes bibliographical references and index.

ISBN: 9780133444896 0133444899

LCCN: 2013041981

Subjects--Topical Terms:
Strategic planning.
Strategic planning--Case studies.

LC Class. No.: HD30.28 / .D3785 2015

Dewey Class. No.: 658.4012

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