Advertising media A to Z : (Record no. 464)
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000 -LEADER | |
---|---|
fixed length control field | 01077cam a22002774a 4500 |
001 - CONTROL NUMBER | |
control field | 13092128 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180508084101.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 030213s2004 nyu d 000 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2003003684 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0071422145 (pbk. : alk. paper) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5826.5 |
Item number | .S848 2004 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.103 |
Edition number | 21 |
Item number | S.J.A |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Surmanek, Jim. |
245 10 - TITLE STATEMENT | |
Title | Advertising media A to Z : |
Remainder of title | the definitive resource for media planning, buying, and research / |
Statement of responsibility, etc | James Surmanek. |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York : |
Name of publisher, distributor, etc | McGraw-Hill, |
Date of publication, distribution, etc | c2004. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii, 337 p. ; |
Dimensions | 23 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Advertising media planning |
Form subdivision | Dictionaries. |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Contributor biographical information |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/bios/mh042/2003003684.html">http://www.loc.gov/catdir/bios/mh042/2003003684.html</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Publisher description |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/description/mh031/2003003684.html">http://www.loc.gov/catdir/description/mh031/2003003684.html</a> |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | cbc |
c | orignew |
d | 1 |
e | ecip |
f | 20 |
g | y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Centeral Library | Centeral Library | First Floor - Mass communication | 16.11.2016 | 659.103 S.J.A 2004 | 10561-1 | 16.11.2016 | 16.11.2016 | Books | ||||||
Centeral Library | Centeral Library | First Floor - Mass communication | 18.11.2016 | 659.103 S.J.A 2004 | 10561-2 | 18.11.2016 | 18.11.2016 | Books | Dewey Decimal Classification | |||||
Centeral Library | Centeral Library | First Floor - Mass communication | 18.11.2016 | 659.103 S.J.A 2004 | 10561-3 | 18.11.2016 | 18.11.2016 | Books | Dewey Decimal Classification | |||||
Centeral Library | Centeral Library | First Floor - Mass communication | 18.11.2016 | 659.103 S.J.A 2004 | 10561-4 | 18.11.2016 | 18.11.2016 | Books | Dewey Decimal Classification | |||||
Centeral Library | Centeral Library | First Floor - Mass communication | 18.11.2016 | 659.103 S.J.A 2004 | 10561-5 | 18.11.2016 | 18.11.2016 | Books | Dewey Decimal Classification | |||||
Centeral Library | Centeral Library | First Floor - Mass communication | 18.11.2016 | 659.103 S.J.A 2004 | 10561-6 | 18.11.2016 | 18.11.2016 | Books | Dewey Decimal Classification |