35986841_10216840653711318_1105697261150535680_n

Principles of marketing / (Record no. 7806)

MARC details
000 -LEADER
fixed length control field 19855cam a2200529 a 4500
001 - CONTROL NUMBER
control field 693750967
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181218090454.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101216s2012 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010052017
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132167123
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132167123
035 ## - SYSTEM CONTROL NUMBER
System control number .b70072863
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- YDXCP
-- BWX
-- INU
-- UtOrBLW
049 ## - LOCAL HOLDINGS (OCLC)
Holding library OSUU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K636 2012
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K636 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong
250 ## - EDITION STATEMENT
Edition statement 14th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson Prentice Hall,
Date of publication, distribution, etc 2012
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 613, [97] p. :
Other physical details col. ill. ;
Dimensions 29 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
505 00 - FORMATTED CONTENTS NOTE
Miscellaneous information Machine generated contents note:
-- pt. 1
Title Defining Marketing and the Marketing Process --
Miscellaneous information 1.
Title Marketing: Creating and Capturing Customer Value --
-- What Is Marketing? --
-- Marketing Defined --
-- The Marketing Process --
-- Understanding the Marketplace and Customer Needs --
-- Customer Needs, Wants, and Demands --
-- Market Offerings -- Products, Services, and Experiences --
-- Customer Value and Satisfaction --
-- Exchanges and Relationships --
-- Markets --
-- Designing a Customer-Driven Marketing Strategy --
-- Selecting Customers to Serve --
-- Choosing a Value Proposition --
-- Marketing Management Orientations --
-- Preparing an Integrated Marketing Plan and Program --
-- Building Customer Relationships --
-- Customer Relationship Management --
-- The Changing Nature of Customer Relationships --
-- Partner Relationship Management --
-- Capturing Value from Customers --
-- Creating Customer Loyalty and Retention --
-- Growing Share of Customer --
-- Building Customer Equity --
-- The Changing Marketing Landscape --
-- The Uncertain Economic Environment
505 00 - FORMATTED CONTENTS NOTE
Title The Digital Age --
-- Rapid Globalization --
-- Sustainable Marketing -- The Call for More Social Responsibility --
-- The Growth of Not-for-Profit Marketing --
-- So, What Is Marketing? Pulling It All Together --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Stew Leonard's --
-- Company Case: JetBlue: Delighting Customers Through Happy Jetting --
Miscellaneous information 2.
Title Company and Marketing Strategy: Partnering to Build Customer Relationships --
-- Company-Wide Strategic Planning: Defining Marketing's Role --
-- Defining a Market-Oriented Mission --
-- Setting Company Objectives and Goals --
-- Designing the Business Portfolio --
-- Planning Marketing: Partnering to Build Customer Relationships --
-- Partnering with Other Company Departments --
-- Partnering with Others in the Marketing System --
-- Marketing Strategy and the Marketing Mix --
-- Customer-Driven Marketing Strategy --
-- Developing an Integrated Marketing Mix --
-- Managing the Marketing Effort
505 00 - FORMATTED CONTENTS NOTE
Title Marketing Analysis --
-- Marketing Planning --
-- Marketing Implementation --
-- Marketing Department Organization --
-- Marketing Control --
-- Measuring and Managing Return on Marketing Investment --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Live Nation --
-- Company Case: Trap-Ease America: The Big Cheese of Mousetraps --
Miscellaneous information pt. 2
Title Understanding the Marketplace and Consumers --
Miscellaneous information 3.
Title Analyzing the Marketing Environment --
-- The Microenvironment --
-- The Company --
-- Suppliers --
-- Marketing Intermediaries --
-- Competitors --
-- Publics --
-- Customers --
-- The Macroenvironment --
-- The Demographic Environment --
-- The Economic Environment --
-- The Natural Environment --
-- The Technological Environment --
-- The Political and Social Environment --
-- The Cultural Environment --
-- Responding to the Marketing Environment --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology
505 00 - FORMATTED CONTENTS NOTE
Title Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: TOMS Shoes --
-- Company Case: Target: From "Expect More" to "Pay Less" --
Miscellaneous information 4.
Title Managing Marketing Information to Gain Customer Insights --
-- Marketing Information and Customer Insights --
-- Assessing Marketing Information Needs --
-- Developing Marketing Information --
-- Internal Data --
-- Competitive Marketing Intelligence --
-- Marketing Research --
-- Defining the Problem and Research Objectives --
-- Developing the Research Plan --
-- Gathering Secondary Data --
-- Primary Data Collection --
-- Implementing the Research Plan --
-- Interpreting and Reporting the Findings --
-- Analyzing and Using Marketing Information --
-- Customer Relationship Management --
-- Distributing and Using Marketing Information --
-- Other Marketing Information Considerations --
-- Marketing Research in Small Businesses and Nonprofit Organizations --
-- International Marketing Research --
-- Public Policy and Ethics in Marketing Research --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts
505 00 - FORMATTED CONTENTS NOTE
Title Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Radian6 --
-- Company Case: Harrah's Entertainment: Hitting the CRM Jackpot --
Miscellaneous information 5.
Title Consumer Markets and Consumer Buyer Behavior --
-- Model of Consumer Behavior --
-- Characteristics Affecting Consumer Behavior --
-- Cultural Factors --
-- Social Factors --
-- Personal Factors --
-- Psychological Factors --
-- Types of Buying Decision Behavior --
-- Complex Buying Behavior --
-- Dissonance-Reducing Buying Behavior --
-- Habitual Buying Behavior --
-- Variety-Seeking Buying Behavior --
-- The Buyer Decision Process --
-- Need Recognition --
-- Information Search --
-- Evaluation of Alternatives --
-- Purchase Decision --
-- Postpurchase Behavior --
-- The Buyer Decision Process for New Products --
-- Stages in the Adoption Process --
-- Individual Differences in Innovativeness --
-- Influence of Product Characteristics on Rate of Adoption --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Radian6 --
-- Company Case: Porsche: Guarding the Old While Bringing in the New
505 00 - FORMATTED CONTENTS NOTE
Miscellaneous information 6.
Title Business Markets and Business Buyer Behavior --
-- Business Markets --
-- Market Structure and Demand --
-- Nature of the Buying Unit --
-- Types of Decisions and the Decision Process --
-- Business Buyer Behavior --
-- Major Type of Buying Situations --
-- Participants in the Business Buying Process --
-- Major Influences on Business Buyers --
-- The Business Buying Process --
-- E-Procurement: Buying on the Internet --
-- Institutional and Government Markets --
-- Institutional Markets --
-- Government Markets --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Eaton --
-- Company Case: Cisco Systems: Solving Business Problems Through Collaboration --
Miscellaneous information pt. 3
Title Designing a Customer-Driven Strategy and Mix --
Miscellaneous information 7.
Title Customer-Driven Marketing Strategy: Creating Value for Target Customers --
-- Market Segmentation --
-- Segmenting Consumer Markets --
-- Segmenting Business Markets --
-- Segmenting International Markets --
-- Requirements for Effective Segmentation --
-- Market Targeting --
-- Evaluating Market Segments --
-- Selecting Target Market Segments --
-- Differentiation and Positioning
505 00 - FORMATTED CONTENTS NOTE
Title Positioning Maps --
-- Choosing a Differentiation and Positioning Strategy --
-- Communicating and Delivering the Chosen Position --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Meredith --
-- Company Case: Starbucks: Just Who Is the Starbucks Customer? --
Miscellaneous information 8.
Title Products, Services, and Brands: Building Customer Value --
-- What Is a Product? --
-- Products, Services, and Experiences --
-- Levels of Product and Services --
-- Product and Service Classifications --
-- Product and Service Decisions --
-- Individual Product and Service Decisions --
-- Product Line Decisions --
-- Product Mix Decisions --
-- Services Marketing --
-- The Nature and Characteristics of a Service --
-- Marketing Strategies for Service Firms --
-- Branding Strategy: Building Strong Brands --
-- Brand Equity --
-- Building Strong Brands --
-- Managing Brands --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics
505 00 - FORMATTED CONTENTS NOTE
Title Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: General Mills -- GoGurt --
-- Company Case: Las Vegas: What's Not Happening in Vegas --
Miscellaneous information 9.
Title New Product Development and Product Life-Cycle Strategies --
-- New-Product Development Strategy --
-- The New-Product Development Process --
-- Idea Generation --
-- Idea Screening --
-- Concept Development and Testing --
-- Marketing Strategy Development --
-- Business Analysis --
-- Product Development --
-- Test Marketing --
-- Commercialization --
-- Managing New-Product Development --
-- Customer-Centered New-Product Development --
-- Team-Based New-Product Development --
-- Systematic New-Product Development --
-- New-Product Development in Turbulent Times --
-- Product Life-Cycle Strategies --
-- Introduction Stage --
-- Growth Stage --
-- Maturity Stage --
-- Decline Stage --
-- Additional Product and Service Considerations --
-- Product Decisions and Social Responsibility --
-- International Product and Services Marketing --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics
505 00 - FORMATTED CONTENTS NOTE
Title Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: General Mills -- FiberOne --
-- Company Case: Samsung: From Gallop to Run --
Miscellaneous information 10.
Title Pricing: Understanding and Capturing Customer Value --
-- What Is a Price? --
-- Major Pricing Strategies --
-- Customer Value-Based Pricing --
-- Cost-Based Pricing --
-- Competition-Based Pricing --
-- Other Internal and External Considerations Affecting Price Decisions --
-- Overall Marketing Strategy, Objectives, and Mix --
-- Organizational Considerations --
-- The Market and Demand --
-- The Economy --
-- Other External Factors --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: IKEA
505 00 - FORMATTED CONTENTS NOTE
Formatted contents note Note continued:
Title Company Case: Southwest Airlines: Balancing the Price-Value Equation --
Miscellaneous information 11.
Title Pricing Strategies --
-- New-Product Pricing Strategies --
-- Market-Skimming Pricing --
-- Market-Penetration Pricing --
-- Product Mix Pricing Strategies --
-- Product Line Pricing --
-- Optional Product Pricing --
-- Captive Product Pricing --
-- By-Product Pricing --
-- Product Bundle Pricing --
-- Price Adjustment Strategies --
-- Discount and Allowance Pricing --
-- Segmented Pricing --
-- Psychological Pricing --
-- Promotional Pricing --
-- Geographical Pricing --
-- Dynamic Pricing --
-- International Pricing --
-- Price Changes --
-- Initiating Price Changes --
-- Responding to Price Changes --
-- Public Policy and Marketing --
-- Pricing within Channel Levels --
-- Pricing Across Channel Levels --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Smashburger --
-- Company Case: Payless ShoeSource: Paying Less for Fashion
505 00 - FORMATTED CONTENTS NOTE
Miscellaneous information 12.
Title Marketing Channels: Delivering Customer Value --
-- Supply Chains and the Value Delivery Network --
-- The Nature and Importance of Marketing Channels --
-- How Channel Members Add Value --
-- Number of Channel Levels --
-- Channel Behavior and Organization --
-- Channel Behavior --
-- Vertical Marketing Systems --
-- Horizontal Marketing Systems --
-- Multichannel Distribution Systems --
-- Changing Channel Organization --
-- Channel Design Decisions --
-- Analyzing Consumer Needs --
-- Setting Channel Objectives --
-- Identifying Major Alternatives --
-- Evaluating the Major Alternatives --
-- Designing International Distribution Channels --
-- Channel Management Decisions --
-- Selecting Channel Members --
-- Managing and Motivating Channel Members --
-- Evaluating Channel Members --
-- Public Policy and Distribution Decisions --
-- Marketing Logistics and Supply Chain Management --
-- Nature and Importance of Marketing Logistics --
-- Goals of the Logistics System --
-- Major Logistics Functions --
-- Integrated Logistics Management --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology
505 00 - FORMATTED CONTENTS NOTE
Title Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Progressive --
-- Company Case: Netflix: Disintermediator or Disintermediated? --
Miscellaneous information 13.
Title Retailing and Wholesaling --
-- Retailing --
-- Types of Retailers --
-- Retailer Marketing Decisions --
-- Retailing Trends and Developments --
-- Wholesaling --
-- Types of Wholesalers --
-- Wholesaler Marketing Decisions --
-- Trends in Wholesaling --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Zappos.com --
-- Company Case: Tesco Fresh & Easy: Another British Invasion --
Miscellaneous information 14.
Title Communicating Customer Value: Integrated Marketing Communications Strategy --
-- The Promotion Mix --
-- Integrated Marketing Communications --
-- The New Marketing Communications Model --
-- The Need for Integrated Marketing Communications --
-- A View of the Communication Process --
-- Steps in Developing Effective Marketing Communication
505 00 - FORMATTED CONTENTS NOTE
Title Identifying the Target Audience --
-- Determining the Communication Objectives --
-- Designing a Message --
-- Choosing Media --
-- Selecting the Message Source --
-- Collecting Feedback --
-- Setting the Total Promotion Budget and Mix --
-- Setting the Total Promotion Budget --
-- Shaping the Overall Promotion Mix --
-- Integrating the Promotion Mix --
-- Socially Responsible Marketing Communication --
-- Advertising and Sales Promotion --
-- Personal Selling --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: CP + B --
-- Company Case: Pepsi: Can a Soda Really Make the World a Better Place? --
Miscellaneous information 15.
Title Advertising and Public Relations --
-- Advertising --
-- Setting Advertising Objectives --
-- Setting the Advertising Budget --
-- Developing Advertising Strategy --
-- Evaluating Advertising Effectiveness and the Return on Advertising Investment --
-- Other Advertising Considerations --
-- Public Relations
505 00 - FORMATTED CONTENTS NOTE
Title The Role and Impact of PR --
-- Major Public Relations Tools --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: E*TRADE --
-- Company Case: OgilvyOne: It's Not Creative Unless It Sells --
Miscellaneous information 16.
Title Personal Selling and Sales Promotion --
-- Personal Selling --
-- The Nature of Personal Selling --
-- The Role of the Sales Force --
-- Managing the Sales Force --
-- Designing the Sales Force Strategy and Structure --
-- Recruiting and Selecting Salespeople --
-- Training Salespeople --
-- Compensating Salespeople --
-- Supervising and Motivating Salespeople --
-- Evaluating Salespeople and Sales Force Performance --
-- The Personal Selling Process --
-- Steps in the Selling Process --
-- Personal Selling and Managing Customer Relationships --
-- Sales Promotion --
-- The Rapid Growth of Sales Promotion --
-- Sales Promotion Objectives --
-- Major Sales Promotion Tools --
-- Developing the Sales Promotion Program
505 00 - FORMATTED CONTENTS NOTE
Title Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Nestle Waters --
-- Company Case: HP: Overhauling a Vast Corporate Sales Force --
Miscellaneous information 17.
Title Direct and Online Marketing: Building Direct Customer Relationships --
-- The New Direct Marketing Model --
-- Growth and Benefits of Direct Marketing --
-- Benefits to Buyers --
-- Benefits to Sellers --
-- Customer Databases and Direct Marketing --
-- Forms of Direct Marketing --
-- Direct-Mail Marketing --
-- Catalog Marketing --
-- Telephone Marketing --
-- Direct-Response Television Marketing --
-- Kiosk Marketing --
-- New Digital Direct Marketing Technologies --
-- Online Marketing --
-- Marketing and the Internet --
-- Online Marketing Domains --
-- Setting Up an Online Marketing Presence --
-- Public Policy Issues in Direct Marketing --
-- Irritation, Unfairness, Deception, and Fraud --
-- Invasion of Privacy --
-- A Need for Action --
-- Reviewing Objectives and Key Terms
505 00 - FORMATTED CONTENTS NOTE
Title Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Zappos.com --
-- Company Case: EBay: Fixing an Online Marketing Pioneer --
Miscellaneous information pt. 4
Title Extending Marketing --
Miscellaneous information 18.
Title Creating Competitive Advantage --
-- Competitor Analysis --
-- Identifying Competitors --
-- Assessing Competitors --
-- Selecting Competitors to Attack and Avoid --
-- Designing a Competitive Intelligence System --
-- Competitive Strategies --
-- Approaches to Marketing Strategy --
-- Basic Competitive Strategies --
-- Competitive Positions --
-- Market Leader Strategies --
-- Market Challenger Strategies --
-- Market Follower Strategies --
-- Market Nicher Strategies --
-- Balancing Customer and Competitor Orientations --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Umpqua Bank --
-- Company Case: Ford: Resurrecting an Iconic Company
505 00 - FORMATTED CONTENTS NOTE
Miscellaneous information 19.
Title The Global Marketplace --
-- Global Marketing Today --
-- Looking at the Global Marketing Environment --
-- The International Trade System --
-- Economic Environment --
-- Political-Legal Environment --
-- Cultural Environment --
-- Deciding Whether to Go Global --
-- Deciding Which Markets to Enter --
-- Deciding How to Enter the Market --
-- Exporting --
-- Joint Venturing --
-- Direct Investment --
-- Deciding on the Global Marketing Program --
-- Product --
-- Promotion --
-- Price --
-- Distribution Channels --
-- Deciding on the Global Marketing Organization --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Monster --
-- Company Case: Nokia: Envisioning a Connected World --
Miscellaneous information 20.
Title Sustainable Marketing: Social Responsibility and Ethics --
-- Sustainable Marketing --
-- Social Criticisms of Marketing --
-- Marketing's Impact on Individual Consumers --
-- Marketing's Impact on Society as a Whole
505 00 - FORMATTED CONTENTS NOTE
Title Marketing's Impact on Other Businesses --
-- Consumer Actions to Promote Sustainable Marketing --
-- Consumerism --
-- Environmentalism --
-- Public Actions to Regulate Marketing --
-- Business Actions Toward Sustainable Marketing --
-- Sustainable Marketing Principles --
-- Marketing Ethics --
-- The Sustainable Company --
-- Reviewing Objectives and Key Terms --
-- Key Terms --
-- Discussing & Applying the Concepts --
-- Focus on Technology --
-- Focus on Ethics --
-- Marketing & the Economy --
-- Marketing by the Numbers --
-- Video Case: Land Rover --
-- Company Case: International Paper: Combining Industry and Social Responsibility
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
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        Centeral Library Centeral Library First floor - Management 16.11.2016   658.8 KPP 2012 18949 16.11.2016 16.11.2016 Books    
        Centeral Library Centeral Library First floor - Management 10.12.2016   658.8 KPP 2012 18950 10.12.2016 10.12.2016 Books Dewey Decimal Classification  
        Centeral Library Centeral Library First floor - Management 10.12.2016 1 658.8 KPP 2012 18951 27.12.2016 10.12.2016 Books Dewey Decimal Classification 24.12.2016
        Centeral Library Centeral Library First floor - Management 10.12.2016   658.8 KPP 2012 18983 10.12.2016 10.12.2016 Books Dewey Decimal Classification  
        Centeral Library Centeral Library First floor - Management 10.12.2016   658.8 KPP 2012 18984 10.12.2016 10.12.2016 Books Dewey Decimal Classification  
        Centeral Library Centeral Library First floor - Management 10.12.2016   658.8 KPP 2012 19516 10.12.2016 10.12.2016 Books Dewey Decimal Classification  
        Centeral Library Centeral Library First floor - Management 04.10.2022   658.8 KPP 2012 28549 04.10.2022 04.10.2022 Books Dewey Decimal Classification