35986841_10216840653711318_1105697261150535680_n

Social marketing in the 21st century / (Record no. 8758)

MARC details
000 -LEADER
fixed length control field 01803cam a22003374a 4500
001 - CONTROL NUMBER
control field 14061171
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190129085129.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050802s2006 caua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2005022466
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 141291633X (cloth)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1412916348 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414
Item number .A527 2006
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 361.00688
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Andreasen, Alan R.,
245 10 - TITLE STATEMENT
Title Social marketing in the 21st century /
Statement of responsibility, etc Alan R. Andreasen.
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Thousand Oaks, Calif. :
Name of publisher, distributor, etc SAGE Publications,
Date of publication, distribution, etc c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 264 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 237-252).
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Social change, social problems and 21st century social marketing -- Creating and framing the agenda -- The structure of social problems -- The role of social marketing -- Setting priorities with social marketing -- Beyond downstream interventions : influencing communities -- Structural change : influencing lawmakers and regulators -- Structural change : recruiting business allies -- Recruiting allies in the media and the health-care communities -- Repostioning social marketing for the 21st century.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social marketing.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip0517/2005022466.html">http://www.loc.gov/catdir/toc/ecip0517/2005022466.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0659/2005022466-d.html">http://www.loc.gov/catdir/enhancements/fy0659/2005022466-d.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0734/2005022466-b.html">http://www.loc.gov/catdir/enhancements/fy0734/2005022466-b.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 16.11.2016   361.00688 A.A.S 2006 12535 16.11.2016 16.11.2016 Books
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 21.12.2016   361.00688 A.A.S 2006 12535-1 21.12.2016 21.12.2016 Books
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 21.12.2016   361.00688 A.A.S 2006 12535-2 21.12.2016 21.12.2016 Books
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 21.12.2016   361.00688 A.A.S 2006 12535-3 21.12.2016 21.12.2016 Books
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 21.12.2016   361.00688 A.A.S 2006 12535-4 21.12.2016 21.12.2016 Books
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 21.12.2016   361.00688 A.A.S 2006 12535-5 21.12.2016 21.12.2016 Books