35986841_10216840653711318_1105697261150535680_n

The Elements of Graphic Design : (Record no. 9746)

MARC details
000 -LEADER
fixed length control field 02796cam a2200397 i 4500
001 - CONTROL NUMBER
control field 16528919
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170215121425.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101102t20112011nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010043571
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781581157628 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number Z246
Item number .W56 2011
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 686.22
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number DES012000
-- DES007050
-- DES007000
Source of number bisacsh
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name White, Alex W.
245 14 - TITLE STATEMENT
Title The Elements of Graphic Design :
Remainder of title Space, Unity, Page Architecture, and Type /
Statement of responsibility, etc Alex W. White.
250 ## - EDITION STATEMENT
Edition statement Second Edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York, NY :
Name of publisher, distributor, etc Allworth Press,
Date of publication, distribution, etc [2011], ©2011
300 ## - PHYSICAL DESCRIPTION
Extent vii, 215 pages :
Other physical details illustrations (some color) ;
Dimensions 26 cm
336 ## - CONTENT TYPE
Content Type Term text
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 207) and index.
520 ## - SUMMARY, ETC.
Summary, etc "This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design"--
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Graphic design (Typography)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Layout (Printing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Type and type-founding.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element DESIGN / Reference
Source of heading or term bisacsh.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element DESIGN / Graphic Arts / Typography
Source of heading or term bisacsh.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element DESIGN / Graphic Arts / General
Source of heading or term bisacsh.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Cover image
Uniform Resource Identifier <a href="978-1-58115-762-8.jpg">978-1-58115-762-8.jpg</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Source of classification or shelving scheme
        Centeral Library Centeral Library Second Floor - Arts & Design 16.11.2016   686.22 W.A.E 2011 21245 16.11.2016 16.11.2016 Books  
        Centeral Library Centeral Library Second Floor - Arts & Design 16.11.2016   686.22 W.A.E 2011 20604 16.11.2016 16.11.2016 Books  
        Centeral Library Centeral Library Second Floor - Arts & Design 28.11.2016   686.22 W.A.E 2011 21246 28.11.2016 28.11.2016 Books Dewey Decimal Classification
        Centeral Library Centeral Library Second Floor - Arts & Design 28.11.2016   686.22 W.A.E 2011 24352 28.11.2016 28.11.2016 Books Dewey Decimal Classification
        Centeral Library Centeral Library Second Floor - Arts & Design 15.02.2017   686.22 W.A.E 2011 10606-1 15.02.2017 15.02.2017 Books Dewey Decimal Classification