The end of advertising as we know it / (Record no. 9758)
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000 -LEADER | |
---|---|
fixed length control field | 01204cam a2200325 a 4500 |
001 - CONTROL NUMBER | |
control field | 12964560 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190213090754.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 021011s2002 njua 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2002512916 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0471225819 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)ocm50685666 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | NJM |
Transcribing agency | NJM |
Modifying agency | DPL |
-- | DLC |
042 ## - AUTHENTICATION CODE | |
Authentication code | lccopycat |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5823 |
Item number | .Z95 2002 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zyman, Sergio. |
245 14 - TITLE STATEMENT | |
Title | The end of advertising as we know it / |
Statement of responsibility, etc | Sergio Zyman, with Armin Brott. |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Hoboken, NJ : |
Name of publisher, distributor, etc | John Wiley & Sons, |
Date of publication, distribution, etc | c2002. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 239 p. : |
Other physical details | ill. ; |
Dimensions | 23 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Advertising. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Brott, Armin A. |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Contributor biographical information |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/bios/wiley045/2002512916.html">http://www.loc.gov/catdir/bios/wiley045/2002512916.html</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Publisher description |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/description/wiley038/2002512916.html">http://www.loc.gov/catdir/description/wiley038/2002512916.html</a> |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Table of contents |
Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/wiley031/2002512916.html">http://www.loc.gov/catdir/toc/wiley031/2002512916.html</a> |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | cbc |
c | copycat |
d | 2 |
e | ncip |
f | 20 |
g | y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Centeral Library | Centeral Library | First Floor - Mass communication | 16.11.2016 | 659 Z.S.E 2002 | 2297 | 16.11.2016 | 16.11.2016 | Books |