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IMPACT OF IN STORE MARKETING STORES ON CUSTOMERS IMPULSIVE PURCHASE DECISION AT GROCERY RETAIL STPOES IN EGYPT/GP/DR.ZEINAB ZAAZOU A FIELD OF STUD Y ON IMPULSIVE BUYING BEHAVIOUR IN HYPER MARKETS IN EGYPT

By: Material type: TextTextPublication details: MSA UNIVERSITY -6 OF OCOTOBER 2015Description: 230 PAGESDDC classification:
  • GP 245 CS 2015
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