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Measuring the Effect of Reference Group’s Influence on the Cunsumer’s Purchase Intentions : // GP // DR. Yasser Tawfik An Application on ( The Egyptian Automotive Market) (2017 - 2018)

By: Omer Adel El-Ahmar 152711.
Contributor(s): Baher Mohamed 143039 | Martina Mamdouh 170003.
Material type: materialTypeLabelBookPublisher: Giza : MSA 2018Description: 128 P. 30 CM.Subject(s): Management -- Marketing -- Effect of Reference Group -- Measuring -- EgyptDDC classification: 658 Online resources: FULL TEXT PRESS HERE
List(s) this item appears in: MANAGEMENT Distinguished Graduation Projects - Year 2017/2018
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Item type Current location Call number Status Date due Barcode
Distinguished Graduation Projects Distinguished Graduation Projects Soft Copy located on INTERNET GP317MGT2018MKT (Browse shelf) Available 81567


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