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A framework for marketing management : integrated with PharmaSim / Philip Kotler, Kevin Lane Keller ; in collaboration with Stu James.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009.Edition: 4th edDescription: xxvi, 391 p. : ill. ; 23 cmISBN:
  • 9780136083443
  • 0136083447
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415.13 .K636 2009
Online resources:
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Item type Current library Call number Status Date due Barcode
Books Books Centeral Library First floor - Management 658.8 K.P.F 2009 (Browse shelf(Opens below)) Available 12518-1

Includes bibliographical references .

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