35986841_10216840653711318_1105697261150535680_n
Amazon cover image
Image from Amazon.com

Cases in strategic marketing management : an integrated approach / William J. McDonald.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1998.Description: viii, 352 p. : ill. ; 24 cmISBN:
  • 0023794240 (pbk.)
Subject(s): DDC classification:
  • 658.8 21 M.W.C
LOC classification:
  • HF5415.13 .M369195 1998
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
Books Books Centeral Library First floor - Management 658.8 M.W.C 1998 (Browse shelf(Opens below)) Available 2764
Browsing Centeral Library shelves, Shelving location: First floor - Management Close shelf browser (Hides shelf browser)
658.8 L.N.S 2011 Social marketing : 658.8 L.N.S 2011 Social marketing : 658.8 M.E.A 1995 Applications in basic marketing : 658.8 M.W.C 1998 Cases in strategic marketing management : 658.8 P.J.M 2009 Marketing management : 658.8 P.J.M 2009 Marketing management : 658.8 P.J.M 2009 Marketing management :

Includes bibliographical references and index.

There are no comments on this title.

to post a comment.