Contemporary advertising / William F. Arens.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2004Edition: 9th edDescription: xlii, 617, [62] p. : ill. (some col.) ; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 0072537728 (alk. paper); 0071214259 (international : alk. paper)Subject(s): AdvertisingDDC classification: 659.1 LOC classification: HF5821 | .B62 2004
| Item type | Current library | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
Compact Disk
|
Centeral Library First floor - Management | 659.1 A.W.C 2004 (Browse shelf (Opens below)) | Available | 148 MGT | 900047582 | |
Books
|
Centeral Library First floor - Management | 659.1 A.W.C 2004 (Browse shelf (Opens below)) | Available | 3465 |
Includes index.
There are no comments on this title.