Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson.

By: Johansson, Johny KMaterial type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2009Edition: 5th edDescription: xix, 662 p. : ill. ; 29 cmISBN: 9780073381015 (alk. paper); 0073381012 (alk. paper)Subject(s): Export marketing | Export marketing -- ManagementDDC classification: 658.84 LOC classification: HF1416 | .J63 2009Online resources: Table of contents only
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Item type Current library Call number Status Date due Barcode
Books Books Centeral Library
First floor - Management
658.84 J.J.G 2009 (Browse shelf (Opens below)) Available 10832

Includes bibliographical references and indexes.

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