35986841_10216840653711318_1105697261150535680_n

Advertising and promotion : an integrated marketing communications perspective / 10th ed. George E. Belch & Michael A. Belch, both of San Diego State University.

By: Belch, George E. (George Edward), 1951-Contributor(s): Belch, Michael AMaterial type: TextTextPublisher: New York, NY : McGraw-Hill, [2015]Edition: 10th edDescription: xxxiv, 842 pages : color illustrations ; 29 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9789814575119; 0078028973 (alk. paper)Subject(s): Advertising | Sales promotion | Communication in marketingDDC classification: 659.1 LOC classification: HF5823 | .B387 2015
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A (Browse shelf (Opens below)) Available 24812
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A (Browse shelf (Opens below)) Available 24813
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A (Browse shelf (Opens below)) Available 26669
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A (Browse shelf (Opens below)) Available 25369
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 27302
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 27303
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 27304
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 27306
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 24814
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 26667
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 26668
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 26670
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 26671
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 26672
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 26673
Books Books Centeral Library
First Floor - Mass communication
659.1 B.G.A 2015 (Browse shelf (Opens below)) Available 23895

MKT301 \ MCOM424

Includes bibliographical references (pages 280-810) and indexes.

There are no comments on this title.

to post a comment.