Kleppner's advertising procedure / W. Ronald Lane, Karen Whitehill King, J. Thomas Russell.
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TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Edition: 17th edDescription: xx, 829 p. : ill. (chiefly col.) ; 29 cmISBN: 9780132308298; 0132308290Other title: Advertising procedureSubject(s): AdvertisingDDC classification: 659.1 LOC classification: HF5823 | .K45 2008Online resources: Table of contents only
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Centeral Library First Floor - Mass communication | 659.1 L.W.K 2008 (Browse shelf (Opens below)) | Available | 5392 | |
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Centeral Library First Floor - Mass communication | 659.1 L.W.K 2008 (Browse shelf (Opens below)) | Available | 5395 | |
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Centeral Library First Floor - Mass communication | 659.1 L.W.K 2008 (Browse shelf (Opens below)) | Available | 5396 | |
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| 659.1 L.W.K 2005 Kleppner's advertising procedure / | 659.1 L.W.K 2005 Kleppner's advertising procedure / | 659.1 L.W.K 2005 Kleppner's advertising procedure / | 659.1 L.W.K 2008 Kleppner's advertising procedure / | 659.1 L.W.K 2008 Kleppner's advertising procedure / | 659.1 L.W.K 2008 Kleppner's advertising procedure / | 659.1 L.W.K 2008 Kleppner's advertising procedure / |
Includes bibliographical references and index.
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