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Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 4th edDescription: xxiv, 690 p. : col. ill. ; 27 cmISBN:
  • 9780073404707 (alk. paper)
  • 0073404705 (alk. paper)
Subject(s): DDC classification:
  • 658.83 22
LOC classification:
  • HF5415.2 .H258 2009
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Centeral Library First floor - Management 658.83 H.J.M 2009 (Browse shelf(Opens below)) Available 11969
Books Books Centeral Library First floor - Management 658.83 H.J.M 2009 (Browse shelf(Opens below)) Available 11974-1
Books Books Centeral Library First floor - Management 658.83 H.J.M 2009 (Browse shelf(Opens below)) Available 11974-2
Books Books Centeral Library First floor - Management 658.83 H.J.M 2009 (Browse shelf(Opens below)) Available 10839

Subtitle on 3rd ed., 2006 varies.

Includes bibliographical references (p. 651-661) and indexes.

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