TY  - BOOK
AU  - McLuhan,Marshall
AU  - Fiore,Quentin
AU  - Agel,Jerome
TI  - The medium is the massage: an inventory of effects 
SN  - 9781584230700
U1  - 302 
PY  - 1996///
CY  - Berkeley, CA
PB  - Gingko Press
KW  - Mass media
KW  - History
KW  - Technology and civilization
ER  -