TY  - BOOK
AU  - Ahmed sherbini
TI  - The relationship between customers perception of chips advertising campaign and their buying behavior /GP/DR/El Sayed Nagy
U1  - 658 
PY  - 2002///]
CY  - Giza : 
PB  - MSA, 
KW  - Consumer Behavior
KW  - advertising campaigns
ER  -