TY - BOOK AU - Wright,Ray TI - Business-to-business marketing: a step-by-step guide SN - 0273646478 AV - HF5415.1263 .W75 2004 U1 - 658.804 21 PY - 2004/// CY - Harlow, Essex, England, New York PB - Pearson Education KW - Industrial marketing N1 - Includes bibliographical references and index ER -