Buttle, Francis

Customer relationship management : concepts and technologies / Francis Buttle - 2nd ed - Amsterdam ; London : Butterworth-Heinemann, c2009 - xix, 500 p. : ill. ; 25 cm

Includes bibliographical references and index

9781856175227 (pbk.) 1856175227 (pbk.)

GBA874031 bnb


Customer relations--Management

HF5415.5 / .B88 2009

658.812