TY  - BOOK
AU  - Keegan,Warren J.
AU  - Brill,Elyse Arnow
TI  - Global marketing management
SN  - 9780136157397 (alk. paper)
AV  - HF1416 .K44 2014
U1  - 658.84 23
PY  - 2015///]
CY  - Boston
PB  - Pearson
KW  - Export marketing
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references and indexes
ER  -