Baran, Stanley J Introduction to mass communication : [media literacy and culture] / Stanley J. Baran - Fifth edition - 1 volume (various pagings) : illustrations (chiefly color) ; 28 cm + 1 DVD-ROM (4 3/4 in.) Includes bibliographical references and index ISBN: 9780073511917 0073511919 LCCN: 2006048242 Subjects--Topical Terms: Mass media LC Class. No.: P90 / .B284 2008 Dewey Class. No.: 302.23