Homburg, Christian <br/><br/>
Marketing management 

 - 1st ed 
 - London ;   Boston :   McGraw-Hill Higher Education,   c2009.  
 - xxii, 642 p. :   ill. (some col.) ;   27 cm. 
<br/><br/><label>ISBN: </label>9780077117245 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8