Kolb, Bonita M <br/><br/>
Marketing research for non-profit, community and creative organizations :  how to improve your product, find customers and effectively promote your message / 
Bonita Kolb 
 - 1st ed 
 - Amsterdam ;  Boston :  Butterworth-Heinemann/Elsevier,  c2008 
 - x, 276 p. ;  25 cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780750687607 (pbk.) 0750687606 (pbk.) 
<br/><br/><label>Nat. Bib. No.: </label>GBA859317  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Nonprofit organizations--Marketing<br/>Nonprofit organizations--Research--Methodology
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .K65 2008 
<br/><br/><label>Dewey Class. No.: </label>658.83