Mass communication theory : foundations, ferment, and future / 5th ed/302.2301
Stanley J. Baran, Dennis K. Davis.
- 5th ed.
- Boston, MA : Wadsworth Cengage Learning, c2009.
- xxiv, 373 p. ; 24 cm.
- Wadsworth series in mass communication and journalism .
Includes bibliographical references (p. 349-363) and index.