TY - BOOK AU - David,Fred R. AU - David,Forest R. TI - Strategic management concepts: a competitive advantage approach SN - 9780133444896 AV - HD30.28 .D3785 2015 U1 - 658.4012 23 PY - 2015///] CY - Boston PB - Pearson Education KW - Strategic planning KW - Case studies N1 - Includes bibliographical references and index ER -