Strategic management : formulation, implementation, and control /
John A. Pearce II, Richard B. Robinson, Jr.
- 11th ed.
- Boston : McGraw-Hill Irwin, c2009.
- 1 v. (various pagings) : ill. (some col.), maps ; 27 cm.
Includes bibliographical references and indexes.
Strategic management -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- business strategy -- Multibusiness strategy -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- guide to strategic management -- Case analysis.