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1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass : Irwin/McGraw-Hill, c1998
Availability: Items available for loan: Centeral Library (8)Call number: 659.1 B.G.A 1998, ...

2.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2004
Availability: Items available for loan: Centeral Library (5)Call number: 659.1 B.G.A 2004, ...

3.
Advertising and promotion : an integrated marketing communications perspective / 7th edition George E. Belch & Michael A. Belch. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2007
Availability: Items available for loan: Centeral Library (31)Call number: 659.1 B.G.A 2007, ...

4.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by
Edition: 9th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2012
Availability: Items available for loan: Centeral Library (12)Call number: 659.1 B.G.A 2012, ...

5.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001
Availability: Items available for loan: Centeral Library (1)Call number: 659.1 B.G.A 2001.

6.
Advertising and promotion : an integrated marketing communications perspective / 10th ed. George E. Belch & Michael A. Belch, both of San Diego State University. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : McGraw-Hill, [2015]
Availability: Items available for loan: Centeral Library (16)Call number: 659.1 B.G.A 2015, ... Not available: Centeral Library: Checked out (1).

7.
Advertising campaign strategy : a guide to marketing communication plans / Donald E. Parente by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson/South-Western, c2006
Other title:
  • Guide to marketing communication plans
  • Marketing communication plans
Availability: Items available for loan: Centeral Library (8)Call number: 659.1 P.D.A 2006, ... Not available: Centeral Library: Checked out (1).

8.
Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson South-Western, c2003
Other title:
  • Advertising, promotion, and supplemental aspects of integrated marketing communications
Availability: Items available for loan: Centeral Library (1)Call number: 658.82 S.T.A 2003.

9.
Advertising, promotion, and supplemental aspects of integrated marketing communications / Terence A. Shimp. by Series: The Dryden Press series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c1997
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 658.82 S.T.A 1997.

10.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by
Edition: 8th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Availability: Items available for loan: Centeral Library (4)Call number: 659.121 B.G.A 2009, ...

11.
Branding your business : promoting your business, attracting customers and standing out in the market place / 658.827 James Hammond. by Series: Sunday Times business enterprise series
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page Limited, c2008
Availability: Items available for loan: Centeral Library (1)Call number: 658.827 H.J.B 2008.

12.
Foundations of marketing communications : a European perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2005
Availability: Items available for loan: Centeral Library (1)Call number: 658.802 P.P.F 2005.

13.
Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004
Other title:
  • Integrated advertising, promotion, and marketing communications
Availability: Items available for loan: Centeral Library (6)Call number: 659.1 C.K.I 2004, ... Not available: Centeral Library: Checked out (1).

14.
Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Availability: Items available for loan: Centeral Library (3)Call number: 659.1 C.K.I 2007, ...

15.
Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007
Availability: Items available for loan: Centeral Library (2)Call number: 658.82 S.T.A 2007, ...

16.
Integrated marketing communications / Tom Duncan and Hans Ouwersloot by
Edition: European ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : New York : McGraw-Hill Education (UK) Ltd. ; imprint of The McGraw-Hill Co., c2008
Availability: Items available for loan: Centeral Library (1)Call number: 658.827 D.T.I 2008.

17.
Marketing communications : a European perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2007
Availability: Items available for loan: Centeral Library (1)Call number: 658.802 P.P.M 2007.

18.
Strategic advertising management / Larry Percy, Richard Elliott. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2009
Availability: Items available for loan: Centeral Library (6)Call number: 659.1 P.L.S 2009, ...

19.
Strategic integrated marketing communications / Larry Percy. by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon : Routledge, 2008
Availability: Items available for loan: Centeral Library (2)Call number: 658.802 P.L.S 2008, ...

20.
The handbook of strategic public relations & integrated communications Clarke L. Caywood by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1997
Availability: Items available for loan: Centeral Library (3)Call number: 658.45 C.C.H 1997, ...

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