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Data mining and market intelligence for optimal marketing returns

by Chiu, Susan | Tavella, Domingo, 1948-.

Edition: First editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Amsterdam ; Boston ; London : Butterworth-Heinemann, 2008Availability: Items available for loan: Centeral Library (1) Call number: 658.83 C.S.D 2008.

Essentials of marketing research / Joseph F. Hair, Jr. [and others]

by Hair, Joseph F.

Edition: 1st edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Higher Education, [2008]Copyright date: ℗♭2008Availability: Items available for loan: Centeral Library (9) Call number: 658.83 H.J.E 2008, ...

Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Prentice Hall, c1999Availability: Items available for loan: Centeral Library (20) Call number: 658.83 M.N.M 1999, ...

Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill Irwin, c2009Online access: Table of contents only Availability: Items available for loan: Centeral Library (4) Call number: 658.83 H.J.M 2009, ...

Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online access: Table of contents Availability: Items available for loan: Centeral Library (10) Call number: 658.83 M.N.M 2007, ...

Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 6th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c2010Availability: Items available for loan: Centeral Library (8) Call number: 658.83 M.N.M 2010, ...

Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: Arab World EdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, NJ : Pearson, c2010Availability: Items available for loan: Centeral Library (14) Call number: 658.83 M.N.M 2010, ...

Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Series: McGraw-Hill/Irwin series in marketingEdition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Centeral Library (1) Call number: 658.83 H.J.M 2003.

Marketing research / A. Parasuraman, Dhruv Grewal, R. Kishnan.

by Parasuraman, A | Grewal, Dhruv | Krishnan, R, 1952-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin Co., c2007Availability: Items available for loan: Centeral Library (1) Call number: 658.83 P.A.M 2007.

Marketing research for non-profit, community and creative organizations : how to improve your product, find customers and effectively promote your message / Bonita Kolb

by Kolb, Bonita M.

Edition: 1st edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Amsterdam ; Boston : Butterworth-Heinemann/Elsevier, c2008Availability: Items available for loan: Centeral Library (1) Call number: 658.83 K.B.M 2008.

Marketing research : principles and readings.

by Holmes, Parker M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Cincinnati, South-Western Pub. Co. [1960]Availability: Items available for loan: Centeral Library (1) Call number: 658.83 H.P.M 1960.

Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 2nd edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c1996Availability: Items available for loan: Centeral Library (3) Call number: 658.83 M.N.M 1996, ...

Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, 2004Availability: Items available for loan: Centeral Library (2) Call number: 658.83 M.N.M 2004, ...

Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch

by Boyd, Harper W | Westfall, Ralph L | Stasch, Stanley F.

Edition: 6th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Ill. : R.D. Irwin, 1985Availability: Items available for loan: Centeral Library (1) Call number: 658.83 B.H.M 1985.

Marketing research / David A. Aaker, V. Kumar, George S. Day.

by Aaker, David A | Kumar, V, 1957- | Day, George S.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, NJ : Wiley, c2007Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Centeral Library (3) Call number: 658.83 A.D.M 2007 , ...

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