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1.
A framework for marketing management / Philip Kotler, Kevin Lane Keller. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Prentice Hall, c2012
Availability: Items available for loan: Centeral Library (3)Call number: 658.8 K.P.F 2012, ...

2.
A framework for marketing management : integrated with PharmaSim / Philip Kotler, Kevin Lane Keller ; in collaboration with Stu James. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 658.8 K.P.F 2009.

3.
A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, 2008
Other title:
  • Marketing management
Online access:
Availability: Items available for loan: Centeral Library (2)Call number: 658.8 P.J.P 2008, ...

4.
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008
Availability: Items available for loan: Centeral Library (22)Call number: 658.802 L.D.A 2008, ...

5.
Applications in basic marketing : clippings from the popular business press / William D. Perrault and E. Jerome McCarthy. by
Edition: 2004-2005 ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2005
Availability: Items available for loan: Centeral Library (15)Call number: 658.8 P.W.A 2005, ...

6.
Applications in basic marketing : clippings from the popular business press / E. Jerome McCarthy and William D. Perreault by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Homewood, IL ; Boston, MA : Irwin, [1995]
Availability: Items available for loan: Centeral Library (1)Call number: 658.8 M.E.A 1995.

7.
Branding your business : promoting your business, attracting customers and standing out in the market place / 658.827 James Hammond. by Series: Sunday Times business enterprise series
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page Limited, c2008
Availability: Items available for loan: Centeral Library (1)Call number: 658.827 H.J.B 2008.

8.
Cases in strategic marketing management : an integrated approach / William J. McDonald. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c1998
Availability: Items available for loan: Centeral Library (1)Call number: 658.8 M.W.C 1998.

9.
Communicating globally : an integrated marketing approach / Don E. Schultz, Philip J. Kitchen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Chicago, Ill. : NTC Business Books, c2000
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 658.8 S.D.C 2000.

10.
Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi. by Series: Mcgraw-Hill/Irwin series operations and decision sciences
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2008
Availability: Items available for loan: Centeral Library (18)Call number: 658.5 S.D.D 2008, ...

11.
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : London : South-Western ; Cengage Learning [distributor], c2009
Availability: Items available for loan: Centeral Library (3)Call number: 658.8 L.C.E 2009, ...

12.
Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2009
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 658.84 J.J.G 2009.

13.
Global marketing management / Masaaki Kotabe, Kristiaan Helsen. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley, c2004
Availability: Items available for loan: Centeral Library (4)Call number: 658.848 K.M.G 2004, ...

14.
Global marketing / Kate Gillespie, Jean-Pierre Jeannett, H. David Hennessey. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
2007
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 658.84 G.K.G 2007.

15.
Global marketing management / Warren J. Keegan, Professor Emeritus, Lubin School of Business, Pace University, New York City and Westchester, Fellow, Academy of International Business, with Elyse Arnow Brill. by
Edition: Eighth Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Pearson, [2015]
Availability: Items available for loan: Centeral Library (1)Call number: 658.84 K.W.G 2015.

16.
International marketing and export management / Gerald Albaum, Edwin Duerr. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Financial Times Prentice Hall, 2011
Availability: Items available for loan: Centeral Library (11)Call number: 658.84 A.G.I 2011, ...

17.
International marketing strategy : analysis, development, and implementation / Chris Phillips, Isobel Doole, and Robin Lowe. by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1994
Availability: Items available for loan: Centeral Library (2)Call number: 658.848 P.C.I 1994, ... Not available: Centeral Library: Checked out (1).

18.
Journal of Professional Services Marketing / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Philadelphia : haworth, [1986]
Availability: Items available for reference: Centeral Library: Not for loan (1)Call number: 658.8 S.A.J 1986.

19.
Marketing : Arab and foreign perspectives / Naeim Hafez Abougomaah by
Edition: 1st ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cairo, Egypt : Arab Administrative Development Organization, c2005
Availability: Items available for loan: Centeral Library (2)Call number: 658.895 A.N.M 2005, ...

20.
Marketing : a practical approach by
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA McGraw Hill, [2007]
Availability: Items available for loan: Centeral Library (1)Call number: 658.8 R.P.M 2007.

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