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1. A framework for marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Prentice Hall, c2012Availability: Items available for loan: [Call number: 658.8 K.P.F 2012] (3).

2. A framework for marketing management : integrated with PharmaSim / Philip Kotler, Kevin Lane Keller ; in collaboration with Stu James.

by Kotler, Philip | Keller, Kevin Lane, 1956- | James, Stuart W.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Online access: Table of contents only Availability: Items available for loan: [Call number: 658.8 K.P.F 2009] (1).

3. A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, 2008Other title: Marketing management.Online access: Table of contents Availability: Items available for loan: [Call number: 658.8 P.J.P 2008] (2).

4. A Study On The Effect of Price Increase and The Cost of living on The Family Budget and Buying Behavior // GP // DR // El-Sayed Nagy Dina Gamal El-Ghamrawy

by Dina Gamal El-Ghamrawy.

Material type: Text Text; Format: print ; Literary form: Not fiction Copyright date: 2016Availability: Items available for loan: [Call number: GP253MGT2016MKT] (1).

5. A Study on the Impact of T.V Food Channels on Women Behaviour / GP / Dr. Sayed Nagy shereen waleed Khair El-Din

by shereen waleed Khair El-Din.

Material type: Text Text; Format: print ; Literary form: Not fiction Copyright date: 2014Availability: Items available for loan: [Call number: GP223MGT2014MKT] (1).

6. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A | Belch, George E. (George Edward), 1951-. Introduction to advertising and promotion.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass : Irwin/McGraw-Hill, c1998Availability: Items available for loan: [Call number: 659.1 B.G.A 1998] (8).

7. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, c2004Availability: Items available for loan: [Call number: 659.1 B.G.A 2004] (5).

8. Advertising and promotion : an integrated marketing communications perspective / 7th edition George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2007Availability: Items available for loan: [Call number: 659.1 B.G.A 2007] (31).

9. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 9th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: [Call number: 659.1 B.G.A 2012] (12).

10. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Irwin/McGraw-Hill 2001Availability: Items available for loan: [Call number: 659.1 B.G.A 2001] (1).

11. Advertising and promotion : an integrated marketing communications perspective / 10th ed. George E. Belch & Michael A. Belch, both of San Diego State University.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill, [2015]Availability: Items available for loan: [Call number: 659.1 B.G.A 2015] (11). Checked out (1).

12. Advertising campaign strategy : a guide to marketing communication plans / Donald E. Parente

by Parente, Donald.

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : Thomson/South-Western, c2006Other title: Guide to marketing communication plans | Marketing communication plans.Availability: Items available for loan: [Call number: 659.1 P.D.A 2006] (7). Checked out (2).

13. Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp.

by Shimp, Terence A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : Thomson South-Western, c2003Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications.Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.82 S.T.A 2003] (1).

14. Advertising, promotion, and supplemental aspects of integrated marketing communications / Terence A. Shimp.

by Shimp, Terence A | Shimp, Terence A. Promotion management & marketing communications.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, c1997Online access: Table of contents only Availability: Items available for loan: [Call number: 658.82 S.T.A 1997] (1).

15. Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 8th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: [Call number: 659.121 B.G.A 2009] (3).

16. After sales service Daewoo Motor Egypt/GP/Dr. M. El-Massry Ahmed Sabry Abdel Kawy.

by Ahmed Sabry Abdel Kawy.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Copyright date: 0Availability: Items available for loan: [Call number: GP107MGT2002MKT ] (1).

17. Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.

by Lehmann, Donald R | Winer, Russell S.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, c2008Online access: Publisher description | Table of contents only Availability: Items available for loan: [Call number: 658.802 L.D.A 2008] (22).

18. Analysis of the factors influencing brand switching behvior of the consumer of csd products in the egyptian market/GP/DR/Ahmed i.ghoneim

by Mohamed e.abdel raouf.

Material type: Text Text; Format: print ; Literary form: Not fiction Copyright date: 2001Availability: Items available for loan: [Call number: GP110MGT2001MKT ] (1).

19. Applications in basic marketing : clippings from the popular business press / William D. Perrault and E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 2004-2005 ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2005Availability: Items available for loan: [Call number: 658.8 P.W.A 2005] (15).

20. Applications in basic marketing : clippings from the popular business press / E. Jerome McCarthy and William D. Perreault

by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D., Jr.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL ; Boston, MA : Irwin, [1995]Availability: Items available for loan: [Call number: 658.8 M.E.A 1995] (1).