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1.
Good to great : why some companies make the leap--and others don't / Jim Collins. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : HarperBusiness, 2001
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 658 C.J.G 2001. Not available: Centeral Library: Checked out (1).

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2.
The fall of advertising and the rise of PR / Al Ries and Laura Ries. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : HarperBusiness, 2002
Online access:
Availability: Items available for loan: Centeral Library (1)Call number: 659 R.A.F 2002.

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