Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch
Material type: TextPublication details: Homewood, Ill. : R.D. Irwin, 1985Edition: 6th edDescription: xv, 836 p. : ill. ; 25 cmISBN:- 0256031835
- 658.83
- HF5415.2 .B65 1985
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Centeral Library First floor - Management | 658.83 B.H.M 1985 (Browse shelf(Opens below)) | Available | 9154 |
Includes bibliographical references and index
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