Communicating globally : an integrated marketing approach / Don E. Schultz, Philip J. Kitchen.

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TextPublication details: Lincolnwood, Chicago, Ill. : NTC Business Books, c2000.Description: 280 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Centeral Library First floor - Management	658.8 S.D.C 2000 (Browse shelf(Opens below))	Available		2293-1

Includes bibliographical references (p. 267-273) and index.

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