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101.
Consumer’s Attitudes Towards Mobile Shopping Application ( An Application on Otlob ) // GP // Dr. Yasser Tawfik (2018)) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : MSA 2018
Availability: Items available for loan: Centeral Library (1)Call number: GP318MGT2018MKT.

102.
103.
The Effect of Consumer Engagement And E-Word of Mouth on Consumer Traveling Decisions in Egypt // GP // DR. Yasser Tawfik (2018) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : MSA 2018
Availability: Items available for loan: Centeral Library (1)Call number: GP315MGT2018MKT.

104.
Rebranding and Its Effects of Consumer’s Preceptions and Attitudes : An Application on Telecom Egypt Mobile Network (WE) // GP // DR. Yasser Tawfik (2018) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : MSA 2018
Availability: Items available for loan: Centeral Library (1)Call number: GP316MGT2018MKT.

105.
Measuring the Relationship Between Brand Authenticity and Consumer Purchasing Intention : (An Application Azza Fahmy) // GP // Dr. Yasser Tawfik (2018) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Giza : MSA 2018
Availability: Items available for loan: Centeral Library (1)Call number: GP314MGT2018MKT.

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109.
Marketing planning & strategy / Subhash C. Jain by
Edition: 5th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cincinnati, Ohio : South-Western College Pub., 1997
Other title:
  • Marketing planning and strategy
Availability: Items available for loan: Centeral Library (1)Call number: 658.802 J.S.M 1997.

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